Holly Theatre

Dahlonega has been part of movie history for over a century. As early as 1915, Hollywood studios filmed silent movies among our mountains and old gold mines. Locals soon brought that excitement home, first showing films in the courthouse and later converting the Price Building into a proper theater.

In 1948, after years of delays and determination, the Holly Theatre opened its doors with a Georgia marble façade, fabric-lined interior, and seating for 500. For decades, it was the heart of entertainment in Dahlonega, filling the seats with laughter, gasps, and applause.

When television dimmed the lights on small-town theaters, the Holly eventually fell silent, standing neglected for years. But the community never forgot. In the 1990s, a passionate group of volunteers launched a major renovation, carefully restoring the Holly’s original charm while adding modern comforts.

The Holly’s story didn’t end there. In 2020, the theatre launched another major update, funded in part by two federal grants (ARC and USDARBDG) and a significant challenge grant from MI Holdings, covering nearly half of the needed funds. With the COVID19 closure forcing a pause in performances, the team pressed forward with internal renovations.

The community once again rallied behind the Holly, meeting a record $650,000 campaign goal to complete the project. By summer 2021, small preview shows and concerts marked the theatre’s return. The grand reopening on October 22, 2021, dazzled audiences with Disney’s beloved musical Beauty and the Beast—a fitting celebration of perseverance and artistry.

Today, the Holly is once again a vibrant center for the arts. From live theater productions and concerts to classic films, comedy nights, and community events, the stage is alive with energy. Locals, students, and visitors alike gather under the glow of the marquee to share unforgettable experiences.

Whether you’re catching a beloved play, attending a concert, or simply exploring Dahlonega’s charming historic district, the Holly Theatre offers a chance to step back in time and make new memories.

Plan your visit and be part of the story, experience the magic of Dahlonega’s Historic Holly Theatre!